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ExhibitionStage #1-3 MASTRUM's vision for the new future of DOOH
The jeki marketplace "MASTRUM" is counting down to service launch.
It is attracting a great deal of attention as a new platform that enables transactions targeting all domestic OOH media through DSP/SSP.
In this session, we will invite Mr. Matsumura of Suntory Holdings, our test partner for the service launch, to discuss the expectations and challenges of MASTRUM from the client's perspective, as well as the future vision of DOOH through MASTRUM from the media operator's perspective.
We would like to hear about the expectations and challenges of MASTRUM from the client's perspective, and DOOH's future vision through MASTRUM from the media operator's perspective.
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Masao Hoshino
JR East Marketing & Communications,inc.
Director(Director General of Media Solution Headquarters ; General Manager of Transit Media Division)
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Kazuya Naraoka
THE DIGITAL X LLC.
CEO&Founder
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Hirohide Sano
Alter Works Inc.
CEO
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Junpei Matsumura
Suntory Holdings Limited
Communication Design Headquarters Advertising Department Manager