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ad:tech tokyo 2023.
Diamond Sponsor
- Yuu Hirosawa
- Kao Corporation
- DX Strategy, DX for Business
He joined Kao Corporation in 2015, where he experienced digital marketing and worked in cosmetics brand marketing.
He was assigned to the department in charge of DX from 2021 to promote the use of digital.
In 2020, he was serve as the U35 Project Leader of the Digital Marketing Institute.
After graduating from Hitotsubashi University Graduate School of Business Administration (MBA) in 2021, he is enrolled in the doctoral course of the same graduate school, where he is engaged in MOT research.