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ad:tech tokyo

19th - 20th, October 2023
@ TOKYO MIDTOWN
& THE RITZ-CARLTON

PROGRAM

Thank you for attending
ad:tech tokyo 2023.

Thu, 19th Oct 2023

15:40-16:30

Room5+6

Accessible Pass

  • Full Conference PASS
  • One Day PASS (10/19)

DT-3 De-idealization! The Current Cookieless Efforts of Various Companies

With the end of third-party cookie support for the Chrome browser coming up in the second half of next year, there is no time to wait for Cookieless support.
This session will discuss the current status of Cookieless, not only from an idealistic point of view, but also from the perspective of both those who practice Cookieless compliance and those who support Cookieless, based on actual examples of concrete efforts in Cookieless.

We hope that those who feel a sense of crisis or interest in the term "Cookieless response" will attend this session.