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ad:tech tokyo 2023.
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- Mai Tanaka New
- Aflac Life Insurance Japan Ltd.
- Advertising Dept. Assistant Manager
I am in charge of planning and executing promotion strategies for the insurance business.
Since joining Aflac in 2009 as a new graduate, I have been working to solve social issues related to cancer. Based on my experience in dealing with many cancer survivors and their families as a cancer insurance claims representative, I have led the launch and promotion of new businesses and services, such as a social networking service specialized for cancer survivors.
After a secondment to a healthcare-related company, I have been in my current position since October 2020. With a desire to "increase what Aflac can do," I am constantly searching for insurance promotions that can contribute to solving social issues.